Lesson 16 / 25
Content Types That Earn Citations
Prioritise pages that fulfil questions assistants are asked: comparisons, pricing, how-to and original data.
Five reliable page types
(1) Pricing and plans page with concrete numbers. (2) Comparison pages ("X vs Y", "best X for Y") that are fair, specific and updated. (3) How-to guides and documentation that solve real tasks step by step. (4) FAQ pages written as real questions with direct answers. (5) Original research or data (surveys, benchmarks, case studies) that others reference. Add author names, credentials and dates, cite your sources, and be honest about limitations: assistants and readers both favour credible, balanced pages over thinly disguised ads.
Earn the answer
Useful pages, credible third-party presence and the right languages work together.
A fair comparison page outline
Fairness builds trust. Say who each product suits, including competitors, and keep it dated.
# Acme Tasks vs Trello (updated Oct 2026)
**Short answer:** Choose Acme Tasks for simple task lists with built-in time
tracking; choose Trello if you need many Power-Ups and a large ecosystem.
| | Acme Tasks | Trello |
|---|---|---|
| Starting price | 5 USD/user/month | check current Trello pricing |
| Best for | small teams, agencies | visual boards, wide integrations |
| Weak spot | fewer integrations | no built-in time tracking |
_Pricing and features change; see each vendor's page. Last checked: 2026-10-01._Link related pages
Link pricing, comparison, documentation and FAQ pages to each other. Clear internal links help crawlers and users move between related answers.
Quick check: What makes a comparison page more likely to be trusted?
- Hiding the date
- Only praising yourself
- Being fair, specific, dated and honest about weaknesses
- Using vague claims
Answer
Being fair, specific, dated and honest about weaknesses — Balanced, evidence-based pages are more credible to readers and to systems that summarise them.