# HTML & Basic SEO — HTML

Source: https://www.geekswithgeeks.com/en/html/html-seo-basics

> Markup choices that help search engines understand your page.

## Signals search engines read

A unique `<title>`, one clear `<h1>`, a logical heading order, and descriptive `alt` text all feed search ranking.

## Meta description matters

The `<meta name="description">` text often becomes the snippet shown under your link in search results — write it for humans, not keywords.
