# Citations and Source Analysis — AI Visibility and LLM Brand Discovery

Source: https://www.geekswithgeeks.com/en/ai-visibility/meas-citations-sources

> Find which pages and domains assistants cite and use that to guide your content and outreach.

## Follow the sources

Where an assistant shows sources, record every cited URL. Group them by domain and type (your site, a review site, a forum, a news site, an encyclopaedia). This reveals **what the assistant trusts in your category**. If review sites and forum threads dominate, your priority may be a strong presence there, not another blog post. If competitors' guides are cited for "how to" questions, create a better, clearer guide. Track which of your own URLs are cited and which are never used.

## Save the answers

Store the full text, citations, date and settings of every test run. Without the raw data you cannot explain a change later or check a tool's numbers.

**Quiz:** What does grouping cited URLs by domain reveal?

- [ ] Nothing useful
- [ ] Your internet speed
- [ ] The model's size
- [x] Which sources the assistant trusts in your category

*Answer:* Which sources the assistant trusts in your category. Patterns in cited domains show where to invest in presence and content.